Northwest Oracle Users Group

Catch the Chris Jones keynote ("Web-Scale PHP Database Connection Management") at PHP Conference Brazil in Sao Paolo, Nov. 27-29, as well as the Oracle & PHP Install Fest with OTN's own Todd Trichler.

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Deploy ODP.NET applications instantly with Oracle Data Access Components.(author unknown)

Antony Reynolds illustrates what he calls "one of the coolest features in BPEL 10.1.3.4," the deployment framework that greatly simplifies the task of moving processes between dev, test and production environments.

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Steve Chan continues his series of posts highlighting OpenWorld 2008 presentations on some of the most popular E-Business Suite technology stack topics.

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Oracle Press Release Falken Tire Gains Business Value with Oracle® E-Business Suite Release 12Rapid Implementation Tools Enable Fast-Growth Company to Complete Deployment in Less Than 5 Months Redwood Shores, CA – November 19, 2008 News Facts Falken Tire Corporation, the global distributor of high performance tires, has standardized on the Oracle® E-Business Suite Release 12 to streamline its supply chain in order to manage compliance requirements and effectively predict demand globally, Oracle today announced. The fast-growing company, a subsidiary of Sumitomo Rubber, leveraged Oracle Accelerate, pre-packaged application bundles and the services of DAZ Systems, a Certified Advantage Partner in the Oracle PartnerNetwork to go live on the Oracle E-Business Suite in less than 5 months. Falken Tire chose the Oracle E-Business Suite Release 12 for its ease-of-use, flexibility to support future growth and robust industry-specific functionality. Oracle replaced an existing Lawson Software implementation that lacked scalability and restricted business processes, creating barriers to the company’s fast growth. With the Oracle E-Business Suite Release 12, Falken Tire has reduced costs and improved profitability while gaining the ability to predict demand across its global supply chain. The company is now relying on a solid and efficient foundation to support future growth.Tangible Business Benefits Achieved with Oracle E-Business Suite Release 12 Falken Tire’s implementation of the Oracle E-Business Suite Release 12 supports 90 users across 3 locations and relies on Oracle Database 10g and components of Oracle Fusion Middleware. The company deployed Oracle Applications including supply chain planning, warehouse management, order management, advanced pricing, inventory management, procurement, purchasing, financials, human resources and Oracle’s Demantra. Additionally, Oracle Business Accelerators were used to ensure a rapid implementation, and Oracle University helped to train employees. Since implementing Oracle, Falken Tire has achieved business value across its organization, including: Supply Chain Efficiencies – Heightened visibility into the supply chain and better predictions of customer demand have enabled the company to identify efficiencies and better manage inventory to reduce costs and improve profits. Streamlined Financial Operations – By streamlining workflow and financial processes, the company has reduced the time required to close financials each month from 17 days to less than a week. Improved Decision Making – With a single, reliable source of data, the company has better insight into business conditions to make informed decisions faster. More Effective Customer Service – Accurate, efficient customer service reports and intuitive system navigation have enabled the company’s customer service representatives to reduce customer call times, increase call volume and enter customer orders more quickly, increasing the number of customer calls served by 35-percent and decreasing on hold times by 15 percent. Global Compliance Support – With controls to implement workflows, exception reporting, audit trails and security measures the company has helped ensure compliance with both SOX in the United States and J-SOX in Japan. Solid Platform for Future Growth – With multi-currency and multi-regulatory capabilities, the company can now more easily integrate into additional organizations and locations as the company expands. Improved Promotions Management – By gaining control of discount programs with better reporting, the company is now able to implement new promotions faster and more effectively.Supporting Quote “Our existing system offered limited capabilities and scalability, and couldn’t support our aggressive expansion,” said Falken Tire Corporation Director of IT, Carlos Prieto. “With a lightning-fast implementation driven by DAZ, Falken Tire was able to quickly standardize on the Oracle E-Business Suite and immediately see measurable business results. The global capabilities and enterprise functionalities of Release 12 help support our organization today, and also provide the flexibility we need to support our future growth.” “Oracle Business Accelerators significantly speed up deployments so our clients can quickly start benefiting from Oracle Applications,” said Walt Zipperman, CEO, DAZ Systems. “DAZ Systems is committed to empowering midsize businesses with the industry-specific expertise and deep knowledge of the Oracle E-Business Suite to help ensure our clients’ success.” Supporting Resources Oracle Accelerate Oracle Midsize Customer Success Stories Tony Kender’s Oracle Accelerate Blog Next Release of the Oracle® E-Business Suite Previewed at Oracle OpenWorld 2008 Oracle Achieves Milestone with Availability of 200 Oracle Accelerate Partner Solutions Oracle PartnerNetworkAbout Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

TrademarksOracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.Contact Info

Jessica Moore
Oracle
+1.650.506.8741
jessica.moore@oracle.com

Joan Levy
Blanc & Otus
+1.415.856.5110
jlevy@blancandotus.com

(author unknown)

Oracle Press Release Oracle’s Siebel CRM and Oracle® CRM On Demand Each Named A Leader in Record-Centric Customer Service Software By Independent Research Firm Redwood Shores, CA – November 19, 2008 News Facts Oracle’s Siebel CRM and Oracle® CRM On Demand are each positioned as a leader in the record-centric category of Forrester Research’s October 2008 independent report, “The Forrester Wave: Customer Service Software Solutions, Q4 2008.” In Q2 2008, Forrester interviewed 29 vendors and user companies. The customer service products were segmented into record-centric, interaction-centric and process-centric categories, and they were evaluated against an average of 180 criteria and three high-level buckets: current offering, strategy and market presence. Siebel CRM scored the highest in current offering and market presence within a field of 14 total record-centric products evaluated.Supporting Quotes Forrester Research’s report states that Siebel CRM “leads with broad and deep functionality, much of which is available to users of the Oracle CRM On Demand offering. The breadth of functionality includes interaction management, field service and workflow with all customer interaction being guided by underlying entitlements and corporate relationships. Oracle Siebel is very strong across field service management capabilities – core field service and mobile in particular.” The report also states that Oracle CRM On Demand “competes with other SaaS vendors, providing faster time-to-value, good usability and lower upfront costs. Oracle CRM On Demand is innovating with new capabilities such as Social CRM (Fusion Edge applications) to increase collaboration, innovation and adoption of CRM within organizations.” “Oracle CRM On Demand and Oracle’s Siebel CRM are each taking their positions as a leader in Forrester Research’s prestigious ‘Forrester Wave,’” said Oracle Senior Vice President of CRM Anthony Lye. “Through constant innovation and unyielding dedication to investment, Oracle’s Siebel CRM and Oracle CRM On Demand each will continue to be a leader and give organizations the best choice and value for powerful customer service functionalities.” Supporting Resources “The Forrester Wave: Customer Service Software Solutions, Q4 2008.” Oracle’s Siebel CRM Oracle CRM On DemandAbout Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

TrademarksOracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.Contact Info

Susie Penner
Oracle
+1.650.506.1973
susanne.penner@oracle.com

Wendy Allen
Blanc & Otus
+1.805.570.4931
wallen@blancandotus.com

(author unknown)

Oracle Press Release Wipro and Oracle Launch First Joint Innovative Solutions LabOracle Application Integration Architecture (AIA) for Communications Solutions Among the First Co-developed at OZONE (Oracle solutions lab) Redwood Shores, CA – November 18, 2008 News Facts Wipro Technologies, the global IT services business of Wipro Limited (NYSE:WIT) and Oracle today announced the launch of the innovative solutions lab (OZONE) at Wipro’s Electronic City Facility in Bangalore. Services provided at OZONE will help joint Wipro and Oracle customers to define their IT roadmaps. The new lab will provide customers with the opportunity to test the adoption of Oracle® Application Integration Architecture (AIA), Oracle Fusion Middleware and Oracle’s industry applications. The lab can demonstrate end-to-end industry specific processes and solutions, which leverage the strength of Oracle’s diverse portfolio of existing as well as newer Oracle software, and showcase innovative joint solutions developed by Wipro. This facility will also be used to co-develop solutions across specific industry processes in human capital management, customer relationship management and supply chain management. The solutions being currently developed in the lab include process integration packs (PIPs) built on the Oracle Application Integration Architecture for the Communications Industry, which are being co-developed and jointly marketed by Oracle and Wipro.Supporting Quote “The Oracle solution lab underscores our joint commitment to delivering competitive business value to service providers worldwide, by helping them transform their businesses, launch next-generation services and offer superior customer experience“ said Judson Althoff, Group Vice President Worldwide Alliances and Channels, Oracle. Speaking on the occasion, Sangita Singh, senior vice president, Wipro Technologies said, “Wipro sees its investment in the Solutions Lab and efforts in building Industry solutions as an effort towards infusing co-innovation in the Oracle ecosystem. We are sure that such collaboration with Oracle will go a long way in helping our customers derive maximum potential from their current and planned IT investments.” Supporting Resources Wipro homepage Oracle AIA for Communications Oracle AIA Oracle Fusion Middleware Oracle’s industry applicationsAbout Wipro

Wipro Technologies, a division of Wipro Limited (NYSE:WIT) is the first PCMM Level 5 and SEI CMM Level 5 certified global IT services organization. Wipro Technologies was recently assessed at Level 5 for CMMI V 1.2 across offshore and onsite development centers. Wipro is one of the largest product engineering and support service providers worldwide. Wipro provides comprehensive research and development services, IT solutions and services, including systems integration, information systems outsourcing, package implementation, software application development, and maintenance services to corporations globally.

In the Indian market, Wipro is a leader in providing IT solutions and services for the corporate segment in India, offering system integration, network integration, software solutions and IT services.

Wipro also has a profitable presence in niche market segments of consumer products and lighting. In the Asia-Pacific and Middle East markets, Wipro provides IT solutions and services for global corporations. Wipro's ADS' are listed on the New York Stock Exchange, and its equity shares are listed in India on the Stock Exchange - Mumbai, and the National Stock Exchange. For more information, please visit our websites at http://www.wipro.com/and http://www.wiprocorporate.com/.

About Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

TrademarksOracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.Contact Info

Jeanette Tan
Oracle
+65 64361257
jeanette.tan@oracle.com

Radhika Mahadevan
Wipro Technologies
+91- 9945042603
radhika.mahadevan@wipro.com

(author unknown)

Mike Piech, Senior Director of Product Marketing, discusses Oracle Application Grid -- what it is, what it means, and where it fits in the world of Grid computing, Cloud computing, and SOA. Oracle Corporation

This new install guide from Pythian documents the installation process for Oracle Database 11g Rel 1 on Ubuntu 8.10 (Intrepid Ibex).

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This screencast from Shay Shmeltzer demonstrates the use of several Oracle ADF Faces Rich Client features -- such as immediate validation, partial page refresh, and drag-and-drop - for rich enterprise applications.

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Oracle Press Release G James Group of Companies Invests in Oracle Applications to Support Rapid Business GrowthCompany Selects Oracle® Manufacturing Operating Center to Benefit From a Unified Plant Data Repository Redwood Shores, CA – October 8, 2008 News Facts G James Group of Companies (G James), a privately owned Brisbane-based company and leading housing and construction industry supplier in Australia, has selected the Oracle® E-Business Suite to replace an ageing system that could no longer support its business and growth plans. A significant company in the building business, G James was looking for a new enterprise resource planning (ERP) system and by selecting and implementing Oracle Applications, G James will be able to efficiently and effectively streamline its business processes. This will enable G James to focus on business growth for Australia and Malaysia and support key business drivers within the company. G James also purchased Oracle Manufacturing Operating Center in order to create a unified plant data repository to connect all its disparate plant systems and applications. Oracle Manufacturing Operations Center will be deployed in parallel with the Oracle E-Business Suite, which is scheduled to be rolled out over the next three to five years.Oracle Provides Integrated and Scalable Solution The Oracle E-Business Suite will provide G James with an integrated and scalable solution with room to grow into the future. The key benefits anticipated by the company include: An adaptable global business platform; A customer focused applications strategy; Reduced costs by streamlining operations and maximizing resources; Competitive advantage as large housing companies are looking to expand into profitable niche markets; and Reduced complexity as the demand increases for customization, energy efficiency, convenience and product innovation. As part of the Oracle E-Business Suite, G James also plans to adopt the following applications: financial management, human resource management, supply chain planning, procurement, configuration, demand planning, logistics and ultimately transportation management. In addition, Oracle Manufacturing Operations Center will help G James overcome the challenge of achieving a unified, comprehensive view of production performance because of its use of a variety of industry-specific systems on the plant floor. The key anticipated benefits include: Real-time performance management instead of periodic reporting; Consistent application of performance metrics across the enterprise; and The ability to plan and schedule to realistic equipment capacity and adjust operations in real-time. Supporting Quote “As the business began to grow it became clear that our old legacy system could no longer support the rapid growth, said G James’ Director and Project Sponsor Bruce Moy. “The capabilities developed by Oracle are world class. The whole leadership team at G James supports the implementation and realizes this investment will take the company into the future and enable us to grow here in Australia as well as compete globally in the future.” “Oracle offered a complete end to end solution that could be rapidly implemented and easily maintained. The decision to work with Oracle was largely influenced by the offerings, innovation and flexibility to adapt to our business culture. We look forward to the significant business advantages it will provide.” “Oracle Manufacturing Operations Center is an exciting new product that G James will be able to implement in parallel with the Oracle E-Business Suite,” said Jon Chorley, Oracle Vice President Product Strategy. ”By delivering the data model, dashboards and integrations out of the box, as well as flexibility in the mode and sequence of deployment, G. James should realize a rapid return on their investment.” Supporting Resources New Oracle Applications Help Manufacturers Build and Optimize Flexible Supply, Demand and Design Chains About Oracle Manufacturing Operations Center Information-Driven Value Chains Ed Abbo: The Latest on Oracle’s Application StrategyAbout Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

TrademarksOracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.Contact Info

Charlotte Sam
Oracle Asia Pacific
+65 64361238
charlotte.sam@oracle.com

Jessica Moore
Oracle
+1.650.506.8741
jessica.moore@oracle.com

(author unknown)

Oracle Press Release New Wells Fargo Adapter For Oracle Enables Fast, Affordable Payments Automation San Francisco and Redwood Shores, CA – November 18, 2008 News Facts Wells Fargo & Company (NYSE: WFC) and Oracle today announced the release of the Wells Fargo Adapter, software that quickly and affordably integrates Wells Fargo treasury management services with the Oracle® E-Business Suite financial applications. The Adapter enables: Streamlined implementation and maintenance of automated payables, receivables, cash management, and account reconciliation; Reduced need for IT resources; Shortened integration time, to one week or less in many cases; Implementation and testing expenses lowered by up to 50-75 percent. “The Adapter implementation was painless,” said Mike Slavin, vice president of Information Technology at Macerich, a retail property developer. “After only three days, we were able to send a valid test file to Wells Fargo with ACH and wire transfer payments. We’ve paved the way for more transactional and operational efficiencies through payments automation.” Integrating Oracle financial management applications with Wells Fargo treasury management services allows organizations to enjoy increased productivity, lower administrative costs, improved regulatory visibility, and enhanced relationships with customers and trading partners. Integration also enables more efficient distribution of payables and remittance information to trading partners and payment processing networks. The Wells Fargo Adapter extends Oracle’s capabilities to store payment level and receivables information, such as remittance and receipt data to be used for processing payments. “Historically, the automation of integrating applications with a bank’s treasury management services was something only the largest organizations could handle due to time, expense, and complexity,” said Tony Kender, senior vice president of Oracle’s Global Accelerate Program Office. “The Wells Fargo Adapter brings full automation to Oracle’s midsize customers and gives them an advantage in accuracy, speed, and efficiency in processing transactions.” “Over and over, our customers have told us that they recognize the benefits of automating and integrating payables and receivables with their bank but struggle with time, cost, and availability of IT resources,” said Brad Stewart, senior vice president and group product manager for Wells Fargo’s Wholesale Internet and Treasury Solutions. “The Adapter was developed to address those concerns.” The Wells Fargo Adapter is available for the Oracle E-Business Suite 11i (11.5.10) and will soon be available for Release 12 and JD Edwards EnterpriseOne 8.12 through Wells Fargo. Learn more about the Wells Fargo Adapter at http://adapter.wellsfargotreasury.com and Oracle Accelerate Solutions for Midsize Companies at http://www.oracle.com/accelerate/wellsfargo. Wells Fargo is also a member of the Oracle PartnerNetwork.About Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

About Wells Fargo & Company

Wells Fargo & Company is a diversified financial services company with $622 billion in assets, providing banking, insurance, investments, mortgage and consumer finance through almost 6,000 stores and the internet (wellsfargo.com) across North America and internationally. Wells Fargo Bank, N.A. is the only bank in the U.S., and one of only two banks worldwide, to have the highest possible credit rating from both Moody’s Investors Service, “Aaa,” and Standard & Poor’s Ratings Services, “AAA.”

TrademarksOracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.Contact Info

Susan Stanley
Wells Fargo
+1.415.974.3994

Jessica Moore
Oracle
+1.650.506.8741

(author unknown)

Oracle Press Release Oracle Unveils New Event-Driven Middleware SuiteEnhanced Suite Illustrates Rapid Unification of BEA Technology with Oracle® Fusion Middleware and Features Complex Event Processing Capabilities Redwood Shores, CA - November 18, 2008 News Facts Businesses need to rapidly respond to constantly changing market conditions. To address this need, Oracle today unveiled a new release of the Oracle® Event Driven Architecture Suite (Oracle EDA Suite), a component of Oracle Fusion Middleware. The new release features Oracle Complex Event Processing 10g Release 3 (Oracle CEP 10g R3), formerly BEA WebLogic Event Server, a comprehensive complex event processing platform that includes a Java application server based on OSGI technology, which enables organizations to detect, filter, analyze and correlate diverse business events – including stock trades, order placements, and service requests – to make informed real-time decisions. Oracle CEP 10g R3 provides a rich, declarative environment for developing event processing applications to improve business operations. The software can process multiple event streams to detect patterns and trends in real time. Enhancements featured in the new release of Oracle EDA Suite and Oracle CEP include: distributed and local event caching, including tight integration to Oracle Coherence’s distributed data caching services; event record and playback; a visualizer administration console; clustering capabilities; and extended Java development tooling. Oracle EDA Suite 10g Release 3 is the latest in a series of offerings that integrates technology from Oracle and BEA Systems and illustrates Oracle’s rapid progress in unifying industry-leading software from the two companies. Comprehensive Suite Delivers Integrated, Best-in-Class Capabilities Oracle EDA Suite 10g R3 includes Oracle JDeveloper, Oracle Business Activity Monitoring, Oracle Business Rules, Oracle Enterprise Service Bus and Oracle Complex Event Processing. Oracle Complex Event Processing was recently voted as the “Best Complex Event Processing Solution” in Waters’ sixth annual Waters Rankings. In 2007, Oracle CEP broke the 1 million events/ second barrier with Oracle JRockit Real Time and Intel. Oracle CEP is powered by the Oracle JRockit Real Time, based on the industry’s fastest Java Virtual Machine – Oracle JRockit. Oracle Customer Services provides complete coverage of Oracle EDA Suite 10g R3 with the world’s leading portfolio of IT lifecycle-based service and support offerings. Oracle Customer Services is focused on helping customers maximize their success with Oracle solutions while lowering the total cost of ownership through continued advances in providing personalized, proactive support and knowledge management capabilities. Supporting Quotes “Oracle CEP 10g R3 is the Cadillac of event-driven solutions in the market,” said Stephani Smith, Director and Vice President, Data Mining Group at Tradeweb. “We recently released Smart IOIs, an exciting new product enhancementthat utilizes technology based upon the industry's first and only low-latency deterministic Java container and runtime for EDA.” "The automation of business processes has caused many organizations to undergo an unprecedented transformation during the past few years,” said Amlan Debnath, senior vice president, Server Technologies, Oracle. “As a result of this transformation, our customers needed to respond in real-time to bottlenecks and opportunities within and across these automated processes. Oracle EDA Suite addresses this need and enables organizations to become real-time enterprises.” Supporting Resources Download Oracle CEP More information about Oracle EDA Suite Oracle EDA Suite on Oracle Technology NetworkAbout Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

TrademarksOracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.This document is for informational purposes only and may not be incorporated into a contract or agreement.Contact Info

Letty Ledbetter
Oracle

+1.650.506.8071
letty.ledbetter@oracle.com

(author unknown)

Oracle helps students prepare for global challenges.(author unknown)

Fiat Group Automobiles produces nearly 2 million automobiles a year, and selected Oracle and Zend to build their PHP-based Fiatlink system which connects dealers and service centers with the manufacturer for car orders, information, and more.

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Btrfs creator Chris Mason shares his thoughts on the benefits of the Linux Kernel Summit, the filesystem and reporting workshop, the importance of file systems to Linux users, BtrFS (Butter FS) and Oracle's involvement within the Linux community.

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Mark Smith illustrates how to configure a JMS Business Service to take advantage of Oracle Service Bus's load-balancing functionality.

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Visual CRM adds the powerful visualization and document centric collaboration capabilities of Oracle’s AutoVue to Oracle’s best-in-class CRM solutions. By introducing a visual aspect to call center, field service, and ordering processes, Visual CRM helps teams provide faster responses to customer issues, optimize field service performance, and shorten ordering cycles while minimizing order errors.With Visual CRM, organizations can achieve improved customer service levels and field service operations which help drive margin, top line revenue, and customer retention. Oracle Corporation

Chris Muir shares his notes on working with JDeveloper 11g's facilities for generating JAX-WS Java web services from a defined WSDL file.

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Oracle Press Release Oracle Releases Oracle® Site Hub Master Data Management Solution Significant Enhancement to Master Data Management Capabilities Targeted at Location Mastering Redwood Shores, CA – November 17, 2008 News Facts Oracle® Site Hub, a new Oracle Master Data Management solution focused on site and location mastering, was introduced today Oracle Site Hub helps organizations enhance operational efficiency and improve decision making by offering a hub for mastering, consolidating, cleansing, governing and sharing site-specific information throughout the entire lifecycle of an organizational location. Oracle is the leader in Master Data Management (MDM) software and with this new solution, Oracle now offers the most comprehensive MDM solution in the market today, with individual solutions for centralizing customer, product, financial, and site data.Oracle Site Hub Highlights To help organizations consolidate site-specific information, Oracle Site Hub provides an unlimited number of pre-defined and user-defined attributes. Oracle Site Hub includes a mapping feature that enables organizations to map and view their sites in Google Maps. To enable organizations to create a single view of their site-specific inventory, assets and property lease information, Oracle Site Hub comes pre-integrated with standard Oracle products such as Oracle Property Manager, Oracle Enterprise Asset Management (eAM), and Oracle Inventory Management. Out-of-the-box web services enable Oracle Site Hub to seamlessly manage integration and share geographic site data across organizations.Oracle Site Hub: Examples of Vertical Industry Deployments Retail: Using Oracle Site Hub, retailers can effectively manage real-estate portfolios with a consolidated view of their stores, franchises, competitors and prospective stores. Oracle Site Hub provides a framework for store lifecycle management starting with site prospecting, selection, operation, and remodeling through to site closure. Public Sector: Postal departments worldwide can use Oracle Site Hub to build data hubs of delivery addresses, optimize routes, and centralize information repositories. Financial Services: Retail banks can use Oracle Site Hub to manage branches by creating a single source of data for site-specific attributes of their bank branches, ATM’s and competitors’ branches. Oracle Site Hub provides the IT platform to help expedite IT rationalization after mergers, acquisitions and branch consolidations.Supporting Quotes “The release of Oracle Site Hub demonstrates our dedication to delivering innovative new solutions in Master Data Management,” said Pascal Laik, vice president, Oracle Master Data Management Strategy. “As the leading Master Data Management software provider, we plan to continue to provide comprehensive and integrated solutions that enable our customers to better manage and leverage their data assets across their organizations.” “Forrester found retailers that push their apps and process vendors to bring location data under the master data management umbrella; vendors like Oracle which responded with a new location hub that incorporates integration with Google Maps, have the ability to sort sites into trade areas using a variety of predefined and user-defined attributes” - The Consumer Centricity IT Road Map, George Lawrie, Principal Analyst Forrester Research, October 31, 2008 “Evaluate and implement location master management: Process and app-professionals must take the lead in developing an application road map that includes a location master data management app, such as Oracle Site Hub.” - The Consumer Centricity IT Road Map, George Lawrie, Principal Analyst Forrester Research, October 31, 2008 Supporting Resources Oracle Master Data Management Oracle Site HubAbout Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

TrademarksOracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.Contact Info

Jim Rivas
Oracle
+1.650.506.8879
james.rivas@oracle.com

Simon Jones
Blanc & Otus
+1.415.856.5155
sjones@blancandotus.com

james.rivas@oracle.com